- Taylor Swift has given fans a peek into her album
- She posted on Instagram giving fans some new teasers
- Many more Easter eggs are being spotted online
There so much to talk about every time Taylor is involved. This time she has let fans know a thing or two for those with eyes to see. From hidden messages to a sneak peek into the album's release details, here's everything you need to know about Swift's latest musical venture. Keep your eyes peeled and calendars marked – this is one album reveal you won't want to miss!
Taylor's marketing is getting so creative
In true Taylor Swift fashion, the announcement of her 11th era album, 'The Tortured Poets Department', came not with a bang, but with a whirlwind of clues and Easter eggs that has fans everywhere playing detective.
The teaser, dropped on Swift's Instagram, features a clock pointing to 2 o'clock – a recurring theme that Swifties have noticed in her previous 'Karma (Remix)' music video and a Spotify exhibit in Los Angeles. But what does it all mean? The theories are endless!
Next the camera leaves the animated room that previewed her week of 'Midnights' appearances, music videos and announcements. There are crumpled papers on the ground along with the vinyl variants for the 'Lavender Haze' album and four photos on the wall that are seen on this post Swift made on Instagram on October 22, 2022.
The camera enters an office hallway before turning to a door with the name plate, 'The Tortured Poets Department.'
The cinematography is rather impressive here, you have to say!
The sneakiest of peeks
The video jumps through the keyhole to a shiny marble white office with two desks. The camera hovers over a desk with a coffee cup before jetting to a cork bulletin board that has photos of Swift at her Eras Tour piano when she announced the three variants with three bonus songs. There is another clock on the wall pointed to 2 o'clock. A fourth photo of Swift is at the top with her cat kissing her nose.
What does all of this mean? The rumor mill is buzzing now...
The teaser takes us on a journey from an animated room filled with "Midnights" memorabilia to a mysterious office labeled 'The Tortured Poets Department'. Among crumpled papers and vinyl variants, the camera zooms in on a calendar marking April 19 as the big day – "The Tortured Poets Department Release Day".
And if that wasn't exciting enough, a music video is set to drop at 8 p.m. ET the same day!
Also interesting:
Swift doesn't stop there. The video teases April 20, also known as Record Store Day, hinting at more surprises in store. With Swift at the piano and her cat making a cameo, the teaser is a treasure trove of hints and nods to what's to come. Swifties, get ready for an album filled with poetic depth and emotional storytelling, as only Taylor Swift can deliver.